How do you create a stress-free traffic experience without making compromises? OOONO has answered that question—and we at Laika Communications get to tell their story. We are thrilled that we will be supporting the Danish technology company in expanding their thought leadership and brand communications.
Intuitive tech for a smoother daily drive
Many drivers are all too familiar with the daily tensions behind the wheel: sudden traffic hazards, speed traps, or getting a ticket just because you forgot to set the parking disc. OOONO, founded in 2017 by Christian Walther Øyrabø in Copenhagen, was built to change that. The company develops smart, intuitive solutions designed to make everyday life safer, simpler, and far less stressful for motorists.
Today, over 5 million users across Europe rely on OOONO’s products. Its flagship solutions include:
- CO-DRIVER: Delivers community-based real-time traffic information to enhance focus and reduce stress on the road.
- P-DISC: An electronic parking disc that takes the hassle out of manual parking time tracking.
“A little less stress”: Purpose meets technological innovation
OOONO’s mission is simple yet powerful: “A little less stress.” For us at Laika, this partnership represents a compelling combination of technological innovation and tangible social impact.
Our challenge and opportunity will be translating OOONO’s innovative technological solutions into clear, target-group-tailored narratives. We aim to bring their core message to the center of public conversation while elevating the brand’s visibility across B2C channels.
Driving visibility across the DACH region
Selected through a multi-stage pitch process among several competing agencies, Laika will serve as the strategic communications partner to expand OOONO’s media presence.
We look forward to helping OOONO build a strong, consistent media presence and establishing the brand as a true pioneer in smart everyday solutions. Because making daily travel safer and more relaxed isn’t just convenient—it’s a step toward a better, less stressful world on the road.
Welcome to the Laikaverse, OOONO!
